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How to tackle influencer marketing in 2018.

Spoiler alert: the game has changed.

 

I’m gonna go out on a limb here and suggest that if you’re a marketer, and you’re working and living in 2018, you have at some stage engaged in influencer marketing.

Welcome to a world where …

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Is digital marketing making us all lazy?

Gather round, designers.  It’s time for a story.

 

A strange thing happened to me, right before I headed off on vacay last month: my hairdressing salon called me.
(Not the strange part, you guys, stay with me here and don’t you very dare give me any …

Privacy, please.
What you need to know about Facebook’s fall from grace.

Right now, Facebook is literally the cheerleader who cheated on her quarterback boyfriend at the pep rally.  From internet darling to data slut, the fall from grace has been quicker than you can say Cambridge Analytica.  (Though some would argue, we’ve been losing our patience with Zuckerberg’s kingdom for some …

Did Kylie Jenner just kill Snapchat?

Look, probs not.  (Damn, I really should have drawn out that anti-climatic answer, eh?)

 

Even if you’re under that proverbial rock (because let’s be honest, wifi is pretty good these days, even under rocks), you probably heard the interwebs collectively lose their digital shit this week when …